These are the areas that businesses are planning to invest in within the next 12 months

57% of businesses are planning to invest in staff within the next 12 months, according to a recent survey conducted by Skipton Business Finance.


This year, following a very challenging time for businesses across the UK, we wanted to find out from our clients how they felt about the future of their businesses. To do this, we asked our clients which areas they were planning to invest in and provided the options of Technology, Staff, Marketing, Premises and New Products or Services. Respondents were able to choose multiple options.

Our survey involved businesses from varied sectors including manufacturing, engineering, recruitment, printing and logistics.

The data we collected not only showed that 57% were planning to invest in staff but that 34% of businesses plan to invest in marketing, 32% in new products or services and 30% in technology. Other responses included new vehicles and new machinery.

The last 18 months of uncertainty following Covid-19 pandemic has filled many business-owners with apprehension when considering the future of their businesses, leading to a general lack of confidence in investing within the business. This data presents a positive outlook from businesses and an insight into business confidence for the next 12 months.

This data also comes at a time where there has been a recorded decrease in unemployment rates in the UK as job vacancies are now on the rise.

Greg Bell, Managing Director of Skipton Business Finance said: “The last 18 months have been some of the most challenging times for our clients,”

“We are very pleased to see that businesses that we work with are feeling confident about the future and are now looking ahead at investment, following the challenges brought by the pandemic.”

The survey was conducted on clients of Skipton Business Finance in August 2021.


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